Kickatomic Co-Founder Jaemy Choong (or "JaemyC" on instagram) started taking photos of his friends, family (and pets) with his smartphone on instagram but his quirky sense of humor put a twist in his photos by placing movie posters into them. He called these photos "mash-ups" of real life people and movie posters.
The photos went viral in 2014 and was covered by online news sites all over the world - MTV.com, The Huffington Post (twice), The Sun UK, and Buzzfeed just to name a few.
The photos went viral in 2014 and was covered by online news sites all over the world - MTV.com, The Huffington Post (twice), The Sun UK, and Buzzfeed just to name a few.
Jaemy was also interviewed on many of these sites and even went on to talk about his project on Malaysian business radio station BFM 89.9.
He has also collaborated with brands such as Huawei smartphones and 20th Century Fox on his project.
He has also collaborated with brands such as Huawei smartphones and 20th Century Fox on his project.