Kafkanya Branding 2023
WE CREATED A VISUAL IDENTITY FOR KAFKANYA THAT REVOLVES AROUND A FUNNY AND COLORFUL MASCOT.
Credits:
AD & Design/Animation Lead - @pionzstudio
Logo and Mascot Design - @fabiodicorleto
Motion Design - @motion.denis
AD & Design/Animation Lead - @pionzstudio
Logo and Mascot Design - @fabiodicorleto
Motion Design - @motion.denis
We got inspired by japanese culture of mascots and worked with bright colors, tech shapes, and other sci-fi elements to create a unique visual identity. The two main challenges of the project have been: (1) Creating an iconic mascot with simple shapes and a memorable look. (2) Inventing ways to let the character interact during Kafkanya's live streaming on Twitch. It's been a fun ride, thanks to my design-friends Fabio and Denis!
BTS of some of the animations made in After Effects and Cinema4D