The Kickers Retro Googie Signage project is a captivating venture focused on infusing a touch of nostalgia and vibrancy into the visual identity of Kickers Restaurant in Wisconsin Dells. The primary objectives are to design a retro-inspired building sign and a complementary logo that pay homage to the iconic googie signage style, featuring an arrow and flashing lights.

Our approach revolves around embracing the bold and playful characteristics of googie signage, a style known for its futuristic and whimsical elements. The design will seamlessly integrate a distinctive arrow and dynamic lighting effects into the Kickers logo and building sign, creating an eye-catching and memorable aesthetic for the restaurant.