Project goal
Our client was a passionate entrepreneur with deep knowledge of skincare and a carefully selected collection of high-quality products. Realizing the potential of reaching a wider customer base, they decided to launch a small store website. We faced the following challenges:
Digital Transition: Transitioning from a brick-and-mortar store to an online platform was a significant shift for the client.
E-commerce Competitiveness: The client needed to compete with larger e-commerce skincare retailers and create a unique selling proposition.
Customer Engagement: Building a loyal customer base and providing personalized skincare recommendations online was a challenge.
Solution
Website Development: A visually appealing and user-friendly website was developed, featuring detailed product descriptions, usage instructions, and customer reviews.
Product Curation: The client continued their meticulous product selection process, offering a carefully curated range of skincare items with a focus on natural and organic ingredients.
Implementation: The website was designed to reflect the store's brand identity, with a clean and inviting interface. High-quality product images and detailed descriptions were provided for each item. The website allowed the client to reach a broader audience, resulting in a 50% increase in sales during initial period.