Jai Shree Kumari's profile

Spec print ad for The Economist

Brand: The Economist.

USP: For the Intellectually Curious.

Description: Crypto market is going through many volatile situations - with many people wondering what the future of Bitcoin, etc would be. Use intelligent wordplay and create a spec ad for The Economist.


💡 💡💡

How I came up with the idea:

Ethereum (ETH) or Eth is one of the major parts of the Crypto world (approx 18.84% of the market share)

Now, I took the idea from the book named, "As a man thinketh"-- where "thinketh" is an archaic word for "thinks" (third person singular simple present form).

I used the "eth" part to represent Ethereum.

I tried to convey the idea on behalf of The Economist.

"You read, you think and analyze about crypto.

But should you be investing in it? That you can only find out by reading The Economist.

Because The Economist gives you a balanced view of news and makes you more intellectual."

Spec print ad for The Economist
Published:

Owner

Spec print ad for The Economist

Published:

Creative Fields