INTRO
Maccabi Tel Aviv is much more than a basketball team. It is a way of life, a community, and also a constant aspiration for improvement and excellence. These values, combined with the history of the club and the city, were the inspiration for the social media concept I created for the 2022/23 season.
My goal was to implement an urban vibe in my designs, as basketball is originally an urban game. I decided to use Iconic city landmarks, rough concrete and grungy graffiti textures, that are part of the soul of the game and the identity of the club.
Game Day Graphics
Contract Extensions
Playoff Graphics
YouTube Thumbnails
Miscellaneous
THANKS FOR WATCHING!
