Branding: A clean and simple approach that fits the macrobiotic ethos. Represented is the carob (Alfarroba) tree, a unique staple in the Algarve and a great modern alternative in healthy diets. The logo compliments the quarterly promotion of artists displayed within the cafe with it's painterly style. Fonts used reflect the owners free spirited mindsets.
Responsive Website: One page navigation with all essential information made for quick and decisive usability, this was paramount along with quick loading for use by all ages and customer profiles. Social media and interactive elements were implemented to improve user engagement.
