llao llao remains as a well-known brand in people's mind, I thought of implementing gamification strategy to enhance customer experience for llao llao. This is to prepare themselves for competitiveness because natural frozen yoghurt businesses are getting common in the market.
The gamification strategy is mostly on digital platform because it is the most convenient and fastest way for customers to stay connected with the brand.
llao tub stamp design
The idea of llao tub stamp design is to allow customers to create their own combination. This associates with the brand which is the constant evolution of toppings and varieties, always in line with the changing seasons.
Track & Redeem Rewards
Users can track their progress and redeem rewards through the mobile application. Once reaches 80 stamps, users would receive a personalised llao tub cushion with the same llao tub stamp design.
