This project was focused on creating a brochure for an organization or group of our choosing.  I chose to go with the Lions Club International, a global group that is very community-centered and driven.  We used a guide that gave a layout of the elements the organization commonly employed in the advertising and informational material it provided to the general public.  

The Lions Club International used a palette of yellow and blue as the primary colors.  Imagery used in their material commonly depicts scenes or setups where one or more individuals are engaging in an action of helping or aiding another individual(s).