Working closely with the creative team at DDB Warszawa we created a series of print ads to highlight the main benefit of McDonald's coffee. We were tasked to develop the typography artworks in such a way that the text remained clear and readable whilst retaining the silhouette of the cup.
Honey, I slightly scratched your car body.
Son! We’re back a little bit earlier.
Darling! My parents are coming over tomorrow!
Honey, I slightly scratched your car body.