ALMO LATTE




Purity that comes from the countryside
ALMO LATTE


SERVICES
BUSINESS / BRAND / PRODUCT

LOCATION
PELOTAS, BRAZIL

YEAR
2018

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We see every new business as a blank paper and the creative challenge is huge because the possibilities are endless. This happened with the Almo project: a type A milk industry, a peculiar product with high added value.

We started by the naming, which resulted in something extremely benign and genuine, and then we started to build the brand and product strategy, where we travelled by nostalgia concepts, which were expressed in a stamp form, in packaging and in the design of an exhibitor.

The idealized creative concept made it possible to access people's affective memories, and thus portray values from the past eras that, in current times, ended up losing space - like proximity, the return to the origins and durability.





BDS | BREATHE DESIGN & STRATEGY
We breathe design and strategy to transform business and people.


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ALMO LATTE
Published:

ALMO LATTE

A Almo Latte veio para ressignificar o consumo do leite e derivados, através de um produto de excelência, puro e benigno.

Published: