TERRA*
AN UNTRADE MARK
Creation of a non-brand, a brand based in a natural element.
In suma the idea of this project was to create a brand identity, where the namming and the visual brand its part of the same product. However, the product can't be patentable. Need to be something natural, something organic, something that can't be traded, something universal...
In suma the idea of this project was to create a brand identity, where the namming and the visual brand its part of the same product. However, the product can't be patentable. Need to be something natural, something organic, something that can't be traded, something universal...
An element, part of human property!
PROCESS
BRAND MARK
OUTDOOR MUPPI
TOTEM BAG
BRAND IDENTITY