New user experience excites AWS audience
Amazon reached out to my agency to help generate brand awareness and consumer adoption of the Amazon Web Services (AWS) Marketplace. With a focus on B2B marketing, their team needed a variety of assets to drive traffic to their platform. What started as a six-week engagement turned into a 5-year relationship where my team directly supported AWS’s creative needs. Here, I worked hand-in-hand with Amazon’s go-to-market products team to grow our vendor relationship and expand their service offerings. As a result, we have a recurring retainer setup with AWS that generates our company $200,000 year-over-year.