April Southerland's profile

Global Mobilization Conference Branding

The Global Creative branch of the Center for Mission Mobilization was given the assignment of branding the Global Mobilization Consultation, which is a yearly meeting hosted for the global thought leaders of the mobilization world. My team and I wanted to portray the unique meeting of minds from countries all over the world. 

First, we created a series of patterns to represent the diverse countries that would be present at the consultation. Next, we intertwined them to create various patterns that took on different shapes and movements. Then we applied a different pattern grouping to each piece of collateral, signage, booklet, name tag, and powerpoint slide. 
Global Mobilization Conference Branding
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Global Mobilization Conference Branding

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