The Branding Farm's profile

Yanko Design Website

Client: Yanko Design
Year: 2001

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Yanko Design is a design blog dedicated to introducing the best in international modern design, covering genres from industrial, automotive, architecture, interior, exhibition and product design.
Design is the first signal of human intention, and Yanko Design was created to cater to the millions of designers out there with intent to improve our world; to inspire, to collaborate and to provide a place to talk openly and share ideas.

TBF wanted to created an inviting and approachable space where design enthusiasts could feel comfortable. We executed with a sleek design noted with warm textures. The usability of the site is intuitive and works like a constant stream or newsfeed. The site acts as a "home base" for designers, so our goal was to maintain a consistent look, feel and traffic pattern for the influx of global visitors.

Yanko Design reaches a rapidly-expanding international audience of over 5 million monthly page views and 30,000 newsletter subscribers making it one of the most popular and influential design blogs. In 2009, Yanko Design launched an online store carrying exclusive items, many designed by readers and connects manufacturers looking to take concept designs to market.
Yanko Design Website
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Yanko Design Website

The usability of the site is intuitive and works like a constant stream or newsfeed. The site acts as a "home base" for designers, so our goal wa Read More

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