Chelsea FC
For the first time, NikeConnect technology was featured in a football jersey with the unveiling of the new third kit for the 2018-19 Chelsea FC season. At Nike, I led the product design and art direction for the experience.
Jersey Creation Vote
For the first time, NikeConnect technology will be featured in a
football jersey with the unveiling of the new third kit for Chelsea FC
and its 2018-19 season.
For the first time, NikeConnect technology will be featured in a
football jersey with the unveiling of the new third kit for Chelsea FC
and its 2018-19 season.
The Process
After each input phase, the apparel team iterated on new options
based on the community outcome which were incorporated
into the finished product.
After each input phase, the apparel team iterated on new options
based on the community outcome which were incorporated
into the finished product.
Nike Poll Platform
The foundation of this work created a global voting platform for
the brand which can be re-used and skinned for any category of campaign.
The foundation of this work created a global voting platform for
the brand which can be re-used and skinned for any category of campaign.
Created at Nike
Design collab: Brent Loosli, Carlos Matias and Han Kim
Agency Partner: I Love Dust
Agency Partner: I Love Dust