To create the excitement of already interesting 50% discounts, we create an exaggeration idea by showing that Lion Parcel is so cheap that we can even send anything that comes to our mind.
During the first two weeks, this campaign has generated a 32% sales increase nationwide.
Client - PT Lion Parcel
Product - Lion Parcel
Agency - BUJUKRAYU
Creative Business Director - Ferly Novriadi
Creative Business Director - Ferly Novriadi
Associate Creative Lead - Galih Dion
Art Director - Luthfi Ramadhan Putradi
Copywriter - Yanki Dewira Hadiat
Account - Reyhan V & Szyszy M
Agency Production - Artha Astaria
Copywriter - Yanki Dewira Hadiat
Account - Reyhan V & Szyszy M
Agency Production - Artha Astaria
Production House - Picture Factory
Director - Rangga Kusmalendra
Director - Rangga Kusmalendra
