BM is known as an Indonesian slang for wanting many things, often used for wanting many kinds of food. To encourage the target audience to add more items into their basket while ordering, GrabFood created SemuaBisaBM to show the wide selection of food and restaurant that they have
Client - PT. Solusi Transportasi Indonesia (GRAB)
Product - GrabFood
Agency - BUJUKRAYU
Creative Business Director - Ferly Novriadi
Creative Business Director - Ferly Novriadi
Associate Creative Lead - Galih Dion
Art Director - Luthfi Ramadhan Putradi
Copywriter - Yanki Dewira Hadiat
Account - Reyhan V & Szyszy M
Copywriter - Yanki Dewira Hadiat
Account - Reyhan V & Szyszy M
Production House - kemistry
Director - Putra Arradin
Director - Putra Arradin
