Patrick Tan's profile

HBO Asia Originals Key Art

Project Summary:
Above snapshots include mood board presentation to the management. The photoshoot was done on location at Hengdian, China. 

The design was conceptualised in a way that I can replicate in similar for another 6 more upcoming "Masters Of" Series without compromising the quality of the design. They wanted a "Same but Different" look to the series. I had to consider many factors like Actors (mostly unknown), budget, location setup, timeline and quality.

With all above in mind, i presented a clean and simple design focusing on the actions of the main lead with typography. With the concept, I set out to push the photographer to shoot it in action sequences. Those actors with Wushu background, definitely turned out better. 

Thank you for reading.
Pat
HBO Asia Originals Key Art
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HBO Asia Originals Key Art

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