Song Fa x Wheniwasfour
Art Direction: Lim Li Ling | Design and Illustration: Victoria Lim
Limited edition merchandise for Song Fa’s new branch at Changi Jewel, as well as celebrating the brand’s 50th anniversary. The designs focus on the brand's rich history,
as well as highlight unique offerings that set the brand apart from other
bak kut teh establishments.
as well as highlight unique offerings that set the brand apart from other
bak kut teh establishments.
The limited edition merchandise will include: 4x coasters, 3 magnets,
3 acrylic keychains and 3 acrylic pins.
3 acrylic keychains and 3 acrylic pins.
Sketches for the merchandise designs
Final 3 designs for the acrylic keychains
Final 4 designs for the coasters
Merchandise photoshoot
Photographer: Victoria Lim | Edits: Lim Li Ling
