BRANDING/IDENTITY
 

CHALLENGE
Brand an up and coming trendy, boutique garden and flower shop for those who are not beginner in the home and garden culture and lifestyle.
 

THE STRATEGY
to not make this look like another eco-friendly/go-green/craft paper gardening store

This project is still in progress
Currently shown are seed packets which are oriented in reflection of the plant's/flower's orientation; whether it is more like ground cover, a shrub, or a taller flower.