IMMIGRATION JUSTICE PROJECT
The Immigration Justice Project (IJP) is an initiative of American Bar Association (ABA) which seeks to promote due process and access to justice for Indigent Immigrants and Asylum-seekers through high-quality Pro Bono Legal Services.
OBJECTIVE
The target was to come up with a Brand Identity and develop a Design Strategy that made an instant impact on the Judicial system in The United States of America. A crucial part of the Branding was to make a Logo that exudes Power and yet Approachable for the ones in need of Legal services; a Logo that will enter the court of justice for the rights of the weak; a Logo that will live on papers, stamps, badges and hearts Forever.
