BRIEF:
Creation of campaign banner designs and social media posts to enhance the presence of global campaigns. Promoting the use of disinfectant products and their relevance to the topic in question.
SOLUTION:
Creation of infographic banners that could be broken down into social media posts and newsletters. These posts are going to be published over the month of the campaign to reveal the story behind the campaign.
#ASK. This is a concept to encourage women to ask their doctors and others how their medical instruments are being disinfected. The main topic of conversation based on these disinfection products is their efficacy against HPV. Soft, feminine colours were used to create a brand identity alongside visuals of a product that would fit into females handbags efficiently. The concept visuals were used to present globally to gain interest for the campaign; followed by the infographics that is used to raise public awareness.
The European ‘Make Sense Campaign’ is an annual awareness month for ENT specialists. The same style of infographics has been developed with strong statistics, bold visuals and regional specific translations. Newsletters, social media posts, banners and posters all follow the same style and messaging to strengthen the campaigns awareness in connection to how the company’s products could tackle this topic. Illustrations of the medical instruments were created to separate the products intended use apart from each other.
Created during employment with Tristel Solutions Ltd
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