One Zo Tapioca 丸作食茶
THE CLIENT
One Zo Tapioca 丸作食茶 is an innovation brand from Taiwan for all kinds of customizable bubble teas with a variety of flavours of homemade tapioca pearls.
THE OBJECTIVE
Upgrade their brand identity in Canada, reflecting the main goal: a place with a young attitude and house-made.
THE SOLUTION
For the One Zo identity, we took inspiration from the handmade tapioca and their unique flavours. We took as a representative element the people making tapioca, a product characterizing the OneZo, positioning the brand as a strong link with humanism.