McCover
McCover, a packaging idea that lets office people eat in peace.
The customers who order to work can never eat their McDonalds in peace.
Everyone wants a piece from theirs. We created ugly, nasty, cheap-jack, fake brands
to let our customers eat in peace when they order to office.
13 thousand office people already ordered with the McCover option,
the Carpet Burger being the most favorite and hated one.
Everyone wants a piece from theirs. We created ugly, nasty, cheap-jack, fake brands
to let our customers eat in peace when they order to office.
13 thousand office people already ordered with the McCover option,
the Carpet Burger being the most favorite and hated one.
• C A S E S T U D Y •
• P A C K A G I N G •
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Reklam Ajansı: TBWA\ISTANBUL
Marka:CCO: İlkay Gürpınar ECD: Volkan Karakaşoğlu
Yaratıcı Ekip Liderleri: Eser Yazıcı, Serdar Güngör
Yaratıcı Ekip: Mesut Koçarslan, Cantekin Güngör, Ali Harun Sevinç, Selin Pervan
Marka Ekibi: Ender Orfanlı, Yeşim Tamuroğlu, Ayşenaz Altınöz
Yaratıcı Ekip Liderleri: Eser Yazıcı, Serdar Güngör
Yaratıcı Ekip: Mesut Koçarslan, Cantekin Güngör, Ali Harun Sevinç, Selin Pervan
Marka Ekibi: Ender Orfanlı, Yeşim Tamuroğlu, Ayşenaz Altınöz
Ajans Prodüktörü: İrem Akalın
Yapım & Prodüksiyon: Müşterek
Yapım & Prodüksiyon: Müşterek
Yönetmen: Aykut Tanrıkulu
Fotoğraf: Fırat Çağlar Kılıç
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