Bits x Bites: Food Tech Accelerator VC
Branding / Wayfinding typeface design
/ Branding: Design Assets /
/ Website /
Animated landing pages with 5 key visuals symbolic of business sector that BxB focuses on
Focused Business Sector visualised:
Sustainable Farming
Alternative Protein
Food Safety
Food AI
Codified Food
/ Modular Wayfinding Typeface Design /
Betebet
Customised BxB (Bits x Bites) wayfinding system inspired by Lineto "LL Brown" typeface
Customised BxB (Bits x Bites) wayfinding system inspired by Lineto "LL Brown" typeface
( Material: concrete with embedded neodymium magnet )
A complete Betabet Specimen consisting of 24 components
(Uppercase Only)
(Uppercase Only)
Bits x Bites: Food Tech Accelerator VC
Branding / Wayfinding Typeface Design
—
Bits x Bites by Chaz Lu and Matilda Ho, 2016 | Shanghai
Coordinator: Lawrence Wu / Sample Production: Qizhi Design
Photo Courtesy of Lewis Lo
