Aka-Filmclub Redesign
Corporate Identity // Sommer 2016
Corporate Identity // Sommer 2016
After an intern competition at my university, this redesign of the academic filmclub in Freiburg (aka-Filmclub) will be the new and more modern look of the association. Before, the logo was unreadable and too ornated. With redesigning the brand identity, it is now clear, easy to recognize and still reminds of the old emblem. The line element continues through the whole concept of the new design and can be used for different occasions to highlight and emphasise. The yellow color was a requirement for the aka-Filmclub for recognizability.
Exspected in 2021 this new design will be used in print and web version.
