ANLM 2017 Christmas Sponsorship Campaign
Every year Africa New Life Ministries creates a Christmas greeting campaign promoting sponsorship of students in Rwanda. I have been privileged to be able to design the theme for these seasonal campaigns for the last few years. This design was a combination of Sumi ink illustration for the wing graphic and hand lettering for the Kinyarwandan headline. A range of campaign tactics were designed that included greeting card, student sponsorship card, web landing page, e-mail blast, and printed letter.