Target Golf is a professional management and advisory company, with expertise in all areas of golf club and golf course management. They were looking to freshen up their image with a new brochure. It was important to the company to display a friendly and professional approach, while giving the impression of growth and improvement all centred around a theme of golf.
The concept used the idea of a target, in both business and in golf. Gently curving lines illustrate the idea of a golf ball propelling towards the green and this allowed Target Golf show how they can develop and move their clients golf businesses forward.