Brief: Sprint is launching an ad campaign to promote it’s “Unlimited Data” plans. The client needs some Art Direction ideas for the campaign. The style has to be customizable for different offers, and it needs to be on-brand and feel like Sprint.

The client feels a mash-up of lifestyle imagery and graphics could be a good way of making the promotions fun to watch and informative about their offer. The client will like to see 1 Mockup of an Offer Page with one of the styles.

Desired mood: fun, modern, possibly edgy style.

Mockup of Offer Page

This work was created as a homework assignment for the Design Bootcamp course from School of Motion, Inc. All work is speculative and created for educational purposes.