John Moore's profile

30-Year Anniversary Concert in Philippines

CharityVision / Mabuhay Deseret Foundation 30-Year Anniversary Concert

While on a work trip to the Philippines (with CharityVision) in 2017, it came to my attention that our 30-year anniversary would be the next year. It dawned on me that we need to make a fuss about this- 30 years of saving sight and changing lives. CharityVision started in the Philippines 30 years ago, so I thought it HAD to be in the Philippines.

I was able to put together the idea, the committee, create most of the design and marketing materials, the sponsorship package, promotional videos, and so much more.
My first meeting with the Mabuhay Deseret Foundation Board to discuss the 30-Year Concert.
Trying to help the board and employees to catch the vision for the anniversary concert.
I also was able to rebrand the Mabuhay Deseret Foundation so that we could modernize it and use it across all materials.

Here is the cover of the sponsorship packet (and also the concert poster):
One of my favorite parts of this was being able to work directly with David Archuleta's manager. They did the concert for us pro bono and it made such a huge difference to be able to have him as our headliner for the concert. 

With sponsorships and everything, we were able to raise a net amount of over $40,000, which was a HUGE success. We were so pleased to be able to apply that to the life-changing work that CharityVision does.

Here are some more images from the Sponsorship Packet that I created:

Here are some images from the event(s), just for fun!
@ the press conference with JBK (opening act) and a CNN Anchor in the Philippines (far right)
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30-Year Anniversary Concert in Philippines
Published:

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30-Year Anniversary Concert in Philippines

Published: