(Terrence Antonio James / Chicago Tribune)
(Colin Boyle/Block Club Chicago)
Howard Street Brewing Company is a tap room that believes in community and beer. The atmosphere is designed for socialization. It's not a sports bar, there's no TV. There's just you, your friends and top notch beer. I wanted this logo to have a lasting quality. The colors and font communicate this. It seems like it's been around a while. The addition of the facade was the last touch. It's actually the facade of the very building HSBC will be occupying, the Howard Street Theater. I had also designed a mascot of sorts, I called him "Mugsy". Mugsy didn't go over great so we gave Mugsy the boot. Still love you Mugsy!
