By literally bringing traffic noise of European cities to places where we don't accept any noise, we opened a conversation with a thought-provoking question: why do we accept traffic noise at all?
As most people watch content on mute on social media, it was an interesting challenge to convey the effect of noise pollution in a visually impactful way. The campaign has been awarded 'Creative Work of the Week' on The Drum 🥇.
Credits
Brand: Nissan
Agency: DigitasLBi France
Role: Creative Direction
With: Thomas Marcusson & Andre G. Gray
Year: 2017
Agency: DigitasLBi France
Role: Creative Direction
With: Thomas Marcusson & Andre G. Gray
Year: 2017
