Adidas Lightstrike technology is super-light cushioning for explosive movements and next-level comfort. It is the perfect balance between light and responsive.

Six :07 films for social posts, grouped together as a carousel for Instagram Stories.

Client: adidas, Agency: Sockeye Portland, ECD: Peter Metz, CEO: Andy Fraser, Director: Guy Seese, Concept: Guy Seese, Additional Copy: Wil Magness, Editor: Wil Magness, Production Design: David Sicotte, Visual Effects: Nathanial Akin, Color: Martin Melnick, Production: Stacy Lorts, Courtney Theim, Post-Production: Phillip McGuigan, Music: Kerry Smith