Leah Francis's profile

Mission: Graduate Data 2017

2017 Data Report Combo
A duo of reports featuring data in the late spring and stories of partners in the Fall.
Mission: Graduate's trajectory was to break away from the United Way of Central New Mexico brand and establish their new logo with bold imagery and a warm color palette. The balloons featured in these reports go along with the theme of "Fired Up" of which New Mexico is known for but also lends to the progress towards their goal of 60,000 new graduates and certificates by the year 2020.
We were inspired by another data report's two-page spread. We took this idea and have continued to improve it through the years.
Our team was keen to feature striking imagery which worked really well in keeping readers attention through all of the data.
Displaying data and information in various layouts was a fun challenge.
Mission: Graduate Data 2017
Published:

Mission: Graduate Data 2017

Published: