Brand: FNB Namibia
Campaign: Easy Business (FNB's SME Startup product & service)
Idea: One of the most theatrical campaigns I have presented and pitched for FNB Namibia. And they liked it!
Idea: One of the most theatrical campaigns I have presented and pitched for FNB Namibia. And they liked it!
FNB Namibia wanted to create awareness of their custom-fit products that are relevant to many start-up businesses in the SME arena. We found that the best way to go about this was showing the exaggerated excitement that awaits them when approaching any one of the FNB consultants with their business ideas. The idea was to launch this with 3 x webisodes, two are finished thus far, this is my favourite one.
Rollout: The idea was to launch webisodes, coincided with additional material done by the heroes (consultants) to further guide viewers with FAQs on Youtube.
Agency: Weathermen & Co
Account Executive: Nadja Dobberstein & Geb Ilunga
Strategist: Chrisna Basson
Creative Director/Copywriter: Leon van Rooyen
Creative Director/Copywriter: Leon van Rooyen
Director: Inna Goroh
Production: Inchiology Studios
Post-production & Editing: Inchiology Studios
