Derek Putnam's profile

UF's Winterfest 2013

Spring 2013
Every year The University of Findlay hosts a series of events that help to promote diversity and embracing different cultures. This year I was given the opportunity to create the PR (banner, poster, and t-shirt) from scratch.
 
I was tasked with creating a design that could be reused each year with minimial alterations, essentially creating a generic winter branding for the Winterfest series. 
 
You will notice that there are two sets for this design. The first, which has the horizontal poster, and banner & t-shirt without the ice sicle, is my original design. These were the designs that were presented to the client, but unforunately upon presentation there was a printing error (which was a large white triangle at the top, similar to that of an ice sicle). Unforunately the client thought that it would be a great idea to incorporate this printing error and rotate the text so it was stacked.
 
Thus, there are two sets: my original design and the set that was actually used.
Below are the edits that were approved.
Although I was really pleased with my design, unfortuantely what the client wants the client receives. 
 
In the end I was still very pleased to have this opportunity and to be recognized by the entire university faculty and teaching staff.
UF's Winterfest 2013
Published:

UF's Winterfest 2013

Branding for The University of Findlay's 2013 Winterfest.

Published: