CALIPR collects clinical, claims, and demographic data to facilitate reporting needs for healthcare providers. 

I was involved in multiple aspects of getting this product into the hands of customers from logo design, to designing the UI of the application, writing overview copy for the website, distributing press releases about product announcements, producing product awareness through engaging product-related posts for social media, and developing marketing collateral to assist sales efforts. 

It's been fun to be involved in so many stages of this product's lifecycle!