"Ronka Handmade"
Ronka Handmade is a small sewing studio based in Bulgaria that produces wholly-natural material bags and accessories for women. The products target, ladies aged 15-40, an audience which has a freer and more environmentally-friendly lifestyle.
With creative and memorable designs made entirely of natural cotton and leather, Ronka Handmade is a craftsmanship's masterwork representing nature’s pure and extravagant beauty.
For over 5 years, the sewing studio has been trying to sell its products without having an identity. At the beginning of 2018, they understood Ronka Handmade needed a more authentic branding and contacted me to work on the new visual identity of the brand.
The client asked me to create a logotype and a symbol, which they can use for their online and offline activities as well as their merchandise and promotional materials.
I came up with the "Flying Button," a symbol representing the handmade accessories of Ronka.
Two months after implementing the new visual identity, Ronka Handmade significantly increased their audience and customer base and until today are producing tangible results while spreading nature’s authentic beauty.
