Zume Juice Packaging
[project brief:]
Work in a group of four to come up with brand name, flavors and general color scheme. Use collage when creating design for the juice company’s box and bottle labeling.
[my take:]
My design group brainstormed on the brand name “Zume” and flavors we would use, then broke up to create separate designs. By creating several collages of juice and vegetables I utilized a stripe on each design to create a visualization of what is within the container. Using parallelograms and color I created a dynamic design that may appeal to those who may not normally see vegetables and fruit juices as fun or exciting.
My design group brainstormed on the brand name “Zume” and flavors we would use, then broke up to create separate designs. By creating several collages of juice and vegetables I utilized a stripe on each design to create a visualization of what is within the container. Using parallelograms and color I created a dynamic design that may appeal to those who may not normally see vegetables and fruit juices as fun or exciting.
Student Project
2010
2010
