The launch of India's first connected scooter in a 125 cc avatar - NTORQ 125 from TVS.
Designed for the youth, TVS NTORQ 125 has been developed based on the TVS Racing pedigree.
The challenge was to position the bike in an younger space, even more aspirational in
the current market context and keeping in mind the demography of India today.
Team
Client - TVS Motors Company
Agency - Dentsu India
Sr. CD - Mark Flory
Group Head Art - Abhishek Prabhu
Sr. Art Director - Deepak R
ACD Copy - Ashwin Leon
Photographer - Arjoon Manohar
Post Production & CGI - Sathish Kumar
Client Servicing - Ajit Jacob
