Ask: Raise awareness for bycatch
Type: Online ad
Client: WWF
I did the concept, copy, typography and the execution of this visual
I made a visual in style of a typical dutch fish shop (or market) ad.
These ads usually tell what the offers of the day are.
This time it says:
(yellow dot) Because of overbearing
EVERY DAY FRESH BYCATCH
Sea turtles in all shapes and sizes