Graphic Image Project
Dumb Ways To Die posters and storyboard
For the graphic image project I was asked to design 2 posters and a story board visual for a 5 second video scenario, of my poster that developed an awareness through the form of the existing campaign DWTD which was originally, commissioned by McCann's an Australian advertising agency.
For the purposes of this project we brought together a fictitious colaboration between National rail and Mcann agency, to launch our own rail saftey campaign in the UK.
To be able to create my own outcome image of the original design, I recreated one of the excisting posters to get a feel for the simlicity of the design, with the help of my refrece boards which i filled with DWTD posters and video scenes, i created scams to my own poster outcomes then digitalised them using illistrator.
Development Thumbnails
Development Final Scamps
Final Poster Outcomes
Story Board
Thank You For You Attention
