Playful brand identity for a Dutch online store offering goods for kids.
Behind the brand are the two wonderful mothers – Jana and Maria. This duality is present in the identity by the two versions of the brand mark – the starry night sky and the rainbow, which reflect all the love and care mother gives you day and night. We wanted to create a strong and modern lifestyle brand that appeals both to the kids and their wonderful moms – a wonderful place for little discoveries.
