WHO:
With it’s 12th reincarnation, Supynes has become a staple icon amongst Lithuania’s festival yearly lineup. With an international array of performers artists and contributors it always stands for quality vs quantity.
WHAT:
The task was fairly straighforward - create an identity concept that could last for several years applying mild modifications. The previous form of the brandmark that people were used to was a flat hexagon. To further push the sign forward the hexagon had been given an additional axis that effectively made it three dimensional. A carrier for all and any of the festival’s content.
The cubes
An array of CGI cubes were created in order to
communicate the different needs.
Moving cubes:
Every week a separate animation was conceived
in order to separate each batch.
Client: minimal.lt + Supynes Festival
Art direction: Roman Orlovas
CGI: Roman Orlovas
Audio: Linas Poškus, Andrius Kurkinas, Povilas Vaitkevičius, Gintė Preisaitė
Thank you!
