Overview
adidas-team.com was designed to be a hub for newly developed sales collateral and product catalogs for the team sales channel. The goal was to literally take an open book approach for communicating new sales programs for field reps and team dealers while also serving as a communication device with outside customers. The road began with collaborative discussions with sales and internal departments to determine site content and userflow while adhering to strict brand guidelines. Although it lives on its own outside of the adidas flagship site, it was important that the DNA was reflective of adidas.com as much as possible.