One of my print projects for a typography class, this project is the predecessor to my hand-lettered Bob Goff inspired poster series. The project was to create a mailer ad for a retrospective of a person; Bob Goff was an easy choice with his captivating words, his bestselling book Love Does, and his philanthropic nature that spreads across the world. The mailer pamphlet is meant to reflect the bright colors of Bob's book and the whimsical energy of his words. The mailer folds out in both a booklet fashion and into a poster when unfolded completely.
