Remixing and Reinventing old design and inspirations to Make something of a new Type of Shoe, The TVC will Explain further.

Basically After you have seen the Ad you might have understood the concept if you haven't.

Velcro is a material used in tightening stuff without the use of any lace, same Material will be applied here on the Shoes after which you can put stuff on and off, without actually changing the shoes. The Design will change the Shoe will remain the same.