Inspired by the sad myth of Alcyone that after loosing her beloved one decided to end her life, but was spared by Gods and transformed to a bird of unique beauty. 

Decided to create a vintage hand drawn logo and follow a plain but romantic attitude with the packaging. I wanted to keep the sense of "handmade" as much vivid as we could.

The red star that represents passion, uniqueness and inspiration just like in true love, is added each time by the creator herself, with the use of a tiny rubber stamp and red ink!
Colours
Typography (handwritten)
Branding

Wanted to keep a simple yet playful series of tags for the first line of gifts... Adjectives & twisting applied were necessary!
The Sad Alcyone
Published: