The Egg
Nurturing the next
big name in art
big name in art
The Gallery: A contemporary art gallery and studio that differentiates itself from the others by not only identifying and curating the works of new and innovative artists but also mentoring them in their early careers. This close relationship in mapping the artists' trajectories allows potential art buyers to invest in new art with confidence.
The Design: The name 'The Egg' was chosen as a quirky moniker hinting at the gallery's role as mentor and nurturer to young artists. With a conscious decision to embrace the familiar form the name conjures in one's mind, the visual of an egg is used subtly in the logo and more boldly across communication material to create an instantly recognizable identity
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